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Head-to-Head Theme Duel

FlatsomeVSRey

We've tested both themes side-by-side. Here's every metric, feature, and detail you need to choose the right one.

Overall Score
Flatsome
4 - 3 wins
Combined Rating
4.9/5
7,500 + 1,100 reviews
Combined Sales
235,000
Total purchases
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Overall Winner
Flatsome preview

Flatsome

E-commerce
$59 / license

Flatsome is the perfect theme for your shop or company website, or for all your client websites if you are an agency or freelancer. It has all the tools needed to create super fast responsive websites with amazing user experience.

4.8
7,500 reviews
220,000 sales
Desktop Speed97/100
Mobile Speed89/100
Load Time1.4s
Get Flatsome for $59
Rey preview

Rey

E-commerce
$69 / license

Rey is one of the most unique items on the WooCommerce market, purpose-built for Furniture stores, Fashion/Clothing & Apparel stores, Artists or Painters, and luxury brands that want to stand out. Instead of a generic one-size-fits-all template, Rey ships with a carefully considered design system — modular layouts, tasteful typography, and gallery-first product pages that make premium products look genuinely premium. Under the hood it is just as impressive: fully optimized code achieves an outstanding 97/100 desktop PageSpeed score out of the box, Elementor integration gives you total layout freedom without touching code, and built-in AJAX search and filtering keep browsing instant. If you want a store that feels like a million-dollar brand rather than a stock template, Rey delivers that polish on day one.

4.98
1,100 reviews
15,000 sales
Desktop Speed97/100
Mobile Speed85/100
Load Time1.2s
Get Rey for $69
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Detailed Specs Comparison

Category
E-commerce
E-commerce
Price
$59
$69
Rating
4.8/5
4.98/5
Reviews
7,500
1,100
Sales
220,000
15,000
Desktop Speed
97
97
Mobile Speed
89
85
Load Time
1.4s
1.2s
Developer
UX-Themes
ThemeFuzz

Feature Availability

Feature
Flatsome
Rey
WooCommerce Ready
Yes
Yes
Elementor Compatible
No
Yes
RTL Support
No
No
WPML / Multilingual
Yes
Yes
SEO Optimized
No
Yes
Translation Ready
No
No
Portfolio Layouts
No
No
Blog Layouts
No
No
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Speed Winner
Flatsome
97/100 Desktop
Mobile Winner
Flatsome
89/100 Mobile
Popularity Winner
Flatsome
220,000 total sales

Flatsome — Pros

  • Most established e-commerce theme on the market
  • Incredible documentation and community support
  • Very easy to use for non-technical users
  • Built-in banner and slider system

Flatsome — Cons

  • Proprietary UX Builder can be restrictive for advanced developers
  • Older codebase compared to some modern 2026 competitors

Rey — Pros

  • Absolutely gorgeous, premium editorial aesthetics
  • Exceptionally high rating (4.98/5) from verified buyers
  • Blazing fast performance thanks to modular loading
  • Purpose-built layouts for fashion, furniture, and luxury niches

Rey — Cons

  • Slightly higher price point than competitors
  • Smaller user base means fewer community tutorials
  • Design is less suited to dense, multi-category mega-stores
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The Final Verdict

After analyzing every metric, here's our professional recommendation.

Flatsome

Winner
94/100
Overall Score
Flatsome remains a titan of the industry. While it lacks some of the hyper-modern AJAX features of WoodMart, its UX Builder is still one of the most user-friendly tools ever made for WordPress. It's the 'safe bet' for any e-commerce project.

Rey

94/100
Overall Score
Rey is the hidden gem of WooCommerce themes. Its design quality is unparalleled for luxury, fashion, and furniture stores. It makes your site look like a million-dollar brand instantly.

Flatsome is our recommended choice with a score of 94 vs 94. It wins in 4/6 comparison categories. However, both themes are excellent — your final decision should factor in your specific project needs and builder preference.

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